Friday, 14 November 2014

Titling in Film Openings

A title sequence is the method by which films or television programs present their title, key production and cast members, or both, utilizing conceptual visuals and sound. It usually follows but should not be confused with the opening credits, which are generally nothing more than a series of superimposed text.
The title also represents the  genre to and extent. And the colours, font, graphics and background also support this. There may or may not be accompanying music.In several films, the opening credits have appeared against a background of (sometimes moving) clouds. An example is
The Wizard Of Oz (1939)




However, this changed in the late 1950's. Since the late 1950s, film title sequences have been a showcase for contemporary design and illustration. Such as Saul Bass' title sequences. An example is the Oceans Eleven (1960) opening.



This shows how titling in film opeings has developed overtime.
For my research, I analysed the film opening sequence for Kung Fu Panda (2008) as a more recent film.



This is a timeline we did in class of the film openings we chose to analyse individually.
        























We also looked at other film opening titles on the Art of the Title website which helped me learn the different techniques in which titling can have such a big impact.

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